When working with a new business client, I always ask “who is your ideal client?” The answer I hear most often is, “anyone who will pay me” or I’m given a varied and unconnected list of client profiles. It’s no wonder that people have issues with client retention, when they …
READ MOREWhen working with a new business client, I always ask “who is your ideal client?” The answer I hear most often is, “anyone who will pay me” or I’m given a varied and unconnected list of client profiles. It’s no wonder that people have issues with client retention, when they …
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